Orlando Magic fans taking in a game at Amway Center recently may have noticed a new feature near section 116 on the Terrace Level: the FOX Sports Florida Shootout Challenge.
The interactive feature, which debuted a week ago, invites fans to test their shooting skills by challenging them to sink as many shots as possible within 45 seconds. The catch: they won’t shoot a real basketball, but their own bodies. The Challenge works with the aid of a Kinect sensor and is displayed on a 10-foot-wide screen.
“We are always looking for unique and different ways to enhance the fan experience and FOX is at the forefront of innovation,” said Alex Martins, the Magic’s CEO, in a press release. “It’s a perfect partnership to create something fresh and exciting for our fans.”
The FOX Sports Florida Shootout Challenge is but one of the many new technological features the Magic have embraced. Orlando notes that it has updated its mobile app with VenueNext technology, making it the first NBA club to do so. Further, the Orlando Business Journal recognized the Magic’s app by honoring it with the IQ Technology Award for Outstanding Innovation.
For its part, FOX Sports Florida is also investing in the future of tech, debuting an all-new production truck for the 2016/17 Magic season and enabling fans to stream Magic games through the FOX Sports Go mobile app.
Your next chance to give the FOX Sports Florida Shootout Challenge a go is Saturday night, November 5th, when the Magic host the Washington Wizards.