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To remind their fans that single-game tickets are now on sale, the Orlando Magic delivered a whopping 20,000 t-shirts emblazoned with the Pure Magic logo to fans' doorsteps on Friday morning.
The white shirts say "100% Pure Magic" in a silver, sans serif font and feature the team's trailing basketball partial logo. Also included in the package: cards reminding fans of where and how to purchase Magic tickets; a prompt for them to participate in the How Are You Pure Magic? social media campaign; and a schedule for the season ahead.
In September, Pure Magic replaced We Will as the team's official slogan. For more details on how to take part in the Pure Magic campaign, please visit orlandomagic.com/puremagic.